SIS and Greyhound Racing Ireland extend existing agreement
We have extended our partnership with Greyhound Racing Ireland (GRI) for a further five years in a deal that will see the continued distribution of live pictures and data from selected GRI tracks. Our customers worldwide will continue to have weekly access to competitive Irish greyhound racing from established and popular tracks throughout Ireland.
Coverage will be distributed across our retail and online services, including our 24/7 Live Betting Channels – an end-to-end solution that provides operators with profitable short-form content throughout the day with a betting event every three minutes.
GRI’s Irish greyhound tracks will feature over 400 times a year across our services, with continued engagement with Racing Post Greyhound TV (RPGTV) to feature top-quality Irish racing when possible.
Paul Witten, Commercial Director at SIS, said: “We’re thrilled to be extending our partnership with GRI and to be distributing live pictures and data from a wide range of first-class Irish greyhound tracks over the next five years.
“We have enjoyed a very close working relationship together up to now and this new agreement will enable us to continue to promote Irish greyhound racing to our customers, while also offering them a greater number of new betting opportunities in the process.”
Gerard Dollard, Chief Executive Officer at GRI, said: “Our partnership with SIS has been an excellent one and we are very pleased to be extending it through the announcement of this new agreement.
“The SIS product has become a key part of our racing activity and is an important element for many involved in the greyhound community. It is our intention to continue to work with SIS to maximise any further opportunities that may arise during the course of the agreement.”